Performance Max

A study of 2.28 million search queries in a Google Ads account of a Ukrainian e-commerce (January–April

A study of hidden cannibalization in Google Ads on raw e-commerce account data: 16 months of history, 2.

Picture a PMax campaign that runs for 16 months straight. No interruptions, no relaunches. 306 conversions

Performance Max is a tool powered by machine learning and artificial intelligence. The more “

Performance Max is a campaign type that promises “turnkey” sales: set a goal, allocate a

  In this section, we move on to practice — we’ll be creating Performance Max campaigns.

  Let me remind you that in the previous videos we have set up the Merchant Center for PrestaShop.

  Hello, everyone. My name is Yana Lyashenko. I am a Google logist—I help businesses attract the right

  Hello! My name is Yana Lyashenko, and I am a Google logist. My job is to help businesses find their

Google Performance Max is a new format of contextual product advertising recently introduced by Google.