e-Commerce

  Conversion is one of the most important indicators of an online store’s effectiveness.

You can open a store on Prom in a single evening. Upload 300 items, connect a payment method, choose

A Shopping campaign is bringing in orders, ROAS is holding at 500–600%, and the daily 1,500 UAH budget

The campaign is running, ROAS is holding steady at 450%, the budget is being fully spent—and you want

The Ukrainian market has shrunk in recent years, but interest in our products in Europe and the States

  How AI Actually Works in Performance Max in 2026: The Five-Layer Model for E-Commerce Owners.

  Hi! My name is Yana Lyashenko, and I’m a Google specialist. To put it simply, I focus on driving the

Does Google Demand Gen Work for E-Commerce? A Forensic Study and a Diagnostic Framework Original research

Executive Summary Ukraine’s e-commerce market in 2025–26 looks different from how public reports

A study of hidden cannibalization in Google Ads on raw e-commerce account data: 16 months of history, 2.