Что такое SWOT-анализ? Marketing
SWOT analysis
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Every company operates in a constantly changing environment. Technology evolves, consumer habits change
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Что такое конверсия? Web analytics
What is conversion and how is it calculated?
082
Just imagine: you’ve created a beautiful and functional online store, investing time, money, and
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Что такое онлайн-маркетинг? Marketing
Internet marketing
055
Every year, online sales volumes are growing rapidly, opening up many opportunities for companies around
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Создание маркетинговой стратегии Marketing
Marketing strategy: what it is, main types, and how to create one
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In order not to get lost in the world of e-commerce, entrepreneurs need to have a pre-prepared strategy
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Что такое вирусный маркетинг Marketing
What is viral marketing and how does it work?
054
Imagine that your product starts to be talked about everywhere, and you do almost nothing and do not
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Какие существуют виды маркетплейсов? e-Commerce
What are marketplaces and how do they work?
0105
Marketplaces are rapidly gaining popularity in the field of e-commerce not only in Ukraine but also around
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Как правильно определить целевую аудиторию? Marketing
How to identify your business’s target audience?
021
Defining your target audience (TA) is a key step in developing any business. Without a clear understanding
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Setting ROAS in Google Performance Max campaigns e-Commerce
How do I set ROAS in Google Performance Max campaigns?
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  Hi everyone. My name is Yana Lyashenko and I am a Google logistician. I’m in the business of
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Какой бизнес лучше открыть в Польше? Marketing
What kind of business to open in Poland?
074
Starting a business in Poland is an attractive prospect for entrepreneurs from Ukraine and other post-Soviet
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Омниканальный маркетинг Marketing
Omnichannel marketing
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Today, it’s not enough for businesses to utilize only one sales channel to have a meaningful presence
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