Как повысить конверсию интернет-магазина? Usability
How to increase the conversion of an online store?
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  Conversion is one of the most important indicators of an online store’s effectiveness.
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Methods of promoting an online store on Prom.ua Prom.ua
Promoting an online store on Prom.ua
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You can open a store on Prom in a single evening. Upload 300 items, connect a payment method, choose
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Как масштабировать доход от рекламы в Google Shopping? Google Shopping
How to Scale a Google Shopping Campaign?
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A Shopping campaign is bringing in orders, ROAS is holding at 500–600%, and the daily 1,500 UAH budget
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Как масштабировать продажи с помощью Performance Max? Performance Max
How to Scale Google Performance Max Ads?
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The campaign is running, ROAS is holding steady at 450%, the budget is being fully spent—and you want
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Как вывести интернет-магазин на международный рынок? Blog
How Can a Ukrainian Online Store Sell Abroad?
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The Ukrainian market has shrunk in recent years, but interest in our products in Europe and the States
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Why Google Merchant Center Can Be Blocked Google Shopping
Reasons for Automatic Account Suspension in Google Merchant Center
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Today, we will talk about why Google Merchant Center might actually get suspended and expose the “
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How does artificial intelligence work in Google Performance Max? AI Max
How does AI (artificial intelligence) work in Performance Max advertising?
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  How AI Actually Works in Performance Max in 2026: The Five-Layer Model for E-Commerce Owners.
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Setting up Google Shopping for an auto parts store for the American market Cases
Setting Up PPC in USA: Case Study for an Auto Parts Store
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  Hi! My name is Yana Lyashenko, and I’m a Google specialist. To put it simply, I focus on driving the
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Demand Ceiling in Google Ads Contextual advertising
Demand Ceiling in Google Ads: Why a Large Catalog Almost Never Reaches It
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One of the most common questions a client asks after increasing the budget is: “Have we already hit the
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Google Demand Gen Contextual advertising
Demand Gen Campaigns in Google Ads
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A buyer rarely comes “out of nowhere.” First, they see a video on YouTube Shorts, then a
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Yana Liashenko
Yana LiashenkoGoogle Ads AI Architect GoogleLogist
I build Google Ads systems for e-Commerce businesses, where every campaign is not just a set of settings, but part of an architecture that enables profitable scaling.
Sergiy Shevchenko
Sergiy ShevchenkoGoogle Ads Profit Engineer GoogleLogist
I scale eCommerce sales by training Google Ads AI. Sales growth with profitable ROAS and international expansion.